Taxonomy Study of Capital Goods
Design Language Analysis
This study entails the detailed classification of entire product range for one of the world’s only integrated pharmaceutical solutions and manufacturing company.
We did a comprehensive taxonomy study of these machines, where we came across the inconsistencies in terms of look and feel, scale and proportions, uniform corporate identity was missing.
This study was done for pharmaceutical machines but is actually applicable for all industries, which has these great range of products manufactured.
Hence we learned to inculcate these things in all possible industries, which really gave a boost to sales and marketing as well.
